Welcome to The Content Brief 💼, a community for making meaningful work without burning out—delivered in brief, straight to your inbox.
New here? Welcome! Subscribe free.
Part of the club? Welcome back! Hit that little heart to let me know you’re here. ◡̈
⏪ Last time, the Q1 Quarterly Content Planning Party. That’s here.
⏩ Today, what you can expect from The Content Brief in 2025.
✨ drum roll please ✨
Big news for 2025, friend!
The Content Brief is getting a bit of a glow-up, and I'm so excited to tell you about it.
To set the scene, here’s how one of you responded when I asked what your overwhelming struggle is right now:
Can you relate? 🙋♀️
(Psst…there’s still time to share your thoughts in The Content Brief's 2024 survey—do so by Dec. 20 and be entered to win a *penspirational* prize!)
I firmly believe simple isn’t settling. Simple is strategic. Simple is what we are striving for.
And so … after a year of tweaking and trialing, I’m dialing in on how I want to help you make meaningful work without burning out in the new year.
🎯 Here’s what’s coming
One sanity-saving content strategy. Once a week.
No more content chaos.
No more "I should probably post something" Sunday night panic.
No more staring at your blank content calendar wondering if anyone else has their act together (spoiler: they don't).
I’ll send you one actionable post each week to get you from frazzled to confident.
And in 2025, we’re setting off as content explorers, traveling a learning journey I’ve mapped out where each month builds on the last to help you lead the conversation you are meant to lead. With ease. And purpose.
Q1 Focus: Building Foundations
In January alone, we’ll cover: Finding your conversation territory; mapping your key themes, setting up sustainable systems and creating your content compass.
Plus, you’ll find other fun elements including a creator roll call, tiny win spotlights, fill-in-the-blank templates and behind-the-scenes peeks.
🫶 Want even more support?
Paid members of The Content Brief additionally get:
🌟 Annual Content Roadmap Retreat (dream big, plan smart)
🗓️ Quarterly Planning Parties (because planning is better with friends)
✍️ Monthly Guided Edits (get unstuck, move forward)
💌 Ready-to-Use Templates (because reinventing the wheel is overrated)
💬 Monthly Office Hours (for direct support)
I've spent two decades watching brilliant creators get tangled up in content complexity. And you know what? It doesn't have to be that way.
Simple isn't settling. Simple is strategic.
📣 FIRST-EVER CONTENT ROLL CALL!!
Join the conversation: Drop an emoji below to show how you want your content to FEEL in 2025! I’ll go first…
Rooting for you,
⚡️📣 P.S. Something special for the action-takers: If there’s enough interest, I’ll lead a small group through a complete content system makeover in January. Early bird pricing is only for waitlist members... 👀 Join the list here!
Mine is ⚡️ (energized but focused).
✨ calm and sparkly