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The full episode is only available to paid subscribers of The Content Brief

🎄 Welcome to your 2025 Q1 Content Planning Party!

Channel your inner Kevin.

Welcome to The Content Brief 💼, a community for making meaningful work without burning out—delivered in brief, straight to your inbox.

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⏪ Last time, your content commitments for December. That’s here.

⏩ Today, your Q1 Content Planning Party. 🎉


You know that scene in Home Alone where Kevin finally has the house to himself and creates a perfect plan for surviving the holidays?

That's exactly what we're doing here for Q1—minus the paint cans and blowtorches.

Right now, your brain probably looks a lot like your web browser—dozens of tabs open, that one article you've been meaning to read since June, and somewhere in there, buried under layers of "I'll get to this later," is your actual content plan.

It’s messier than your junk drawer (you know, the one that somehow contains three phone chargers but never the one you actually need). Your ideas are scattered everywhere, your planning system is basically "wake up and hope for inspiration," and your strategy meetings with yourself keep getting postponed because, well, *gestures at everything.*

But just like how we all eventually learned to use the self-checkout without having an existential crisis, there's a better way to handle this chaos.

Think of this party as a chance to celebrate your wins, learn from those "let's never speak of this again" moments, and create a curated plan for Q1 2025.

Remember: Planning your content calendar isn't about perfection—it's about progress. Let’s transform "everything is fine 🔥" to "I actually know what I'm posting next Tuesday, and it's not just a random quote I found on Pinterest."

So grab your favorite beverage, settle into that spot on your couch that has perfectly molded to your body over the years, and let's take your content calendar from chaos to clarity. Your future self will thank you more than when someone adds "agenda attached" to their meeting invite.

Ready to make 2025 the year you finally close some of those mental tabs? Let's do this.

And yes, you can totally do so in your comfy pants. That's what we call strategy.

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