Welcome to The Content Brief, a space for thoughtful creatives. ◡̈

So, what is the conversation you are meant to lead?

Hello, and WELCOME to this little corner of the world wide web I call mine!

Here’s how I see it…

You have a desire to create, to make what only you can and share it with others to build a community around what matters most. You are drawn to—called to—showing up and making an impact.

To you, it’s not a hollow tactic. 

And you’re not interested in being another faceless creator of tips and tricks and *value* in some Wikipedia-esque, robot-generated “I have it all figured out” status quo. That’s bland. And well…unengaging. 

But while you have something to share, actually doing so in a way that feels good can be daunting. 😵‍💫

Then you look at the success of others with their big followings and body of content and seemingly instant support for their work and ideas. Surely, they knew something or had something you didn’t...?

So we reach for that too by trying to show up as an “expert,” the person with all the answers, ready to guide others to the transformation. 

Problem is … that says nothing of the journey (← and that’s the part of the story we all like).

It’s time we go beyond the surface and reclaim the value of “creating content” to what actually builds community: Curiosity. A willingness to explore.

Providing value doesn’t mean having all the answers. The fact is, creative work that inspires your people and builds a community does not require anything viral (or innovative).

Instead, you need questions, curiosity—a yearning to explore. It means being willing to lead the conversation, to invite us on the journey of an idea by vetting your convictions in real time—by creating a body of work around your perspective.

And doing so doesn’t have to be so difficult.

I’ll offer strategies and resources for a *real-life,* ease-filled approach to content while helping you focus on leading the conversation you are meant to lead.

If you’re new here, hi, I’m Christin! 👋

Join me in this community-based newsletter for thoughtful creators and come on a journey to reclaim curiosity as the guiding force for connection.

Instead of showing up with all the answers, I’m here to lead the conversation about curiosity and leadership via content as the key to connection and community. Together, we’ll use curiosity as a kind of generosity—a driving force in our work that results in more profound realizations and relationships.

I’m not trying to build a media empire, but rather bring together a community of people who love to create and want to do so with more ease. I especially love chatting with you in the comments!

Don’t hide behind what you think you should say. 

Let’s explore what you actually care about and how that intersects with what your people care about to get to the conversations you are meant to lead. To the impact you are meant to make. To the content only you can create (and realistically, in your *real life*). That is real value and this is The Content Brief.⚡️

Rooting for you, always.

💌 Become a member of The Content Brief and go from frazzled content creator to confident conversation leader. Truly, I’m so happy you’re here. I pour a lot of love into this space and I hope you can feel it. It wouldn’t be the same without YOU! 🫶