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⏪ Last time, a Creator Briefing Q&A with Julia Turshen. That’s here.
⏩ Today, we're working together to plan and solve our content challenges.
It's a simple truth that changed everything for me:
Creating content people actually connect with isn't about posting more—it's about leading the right conversations from a place of genuine energy. ⚡️
Turns out? It's some of the best insight I've ever applied to my content practice.
Because when you create from the intersection of what genuinely matters to both you and your audience, content stops being a chore and starts becoming a meaningful exchange that energizes rather than drains. ✨
Want to stop ghosting your audience when you burn out? When you build systems that honor your natural energy cycles instead of forcing constant creation, you show up consistently without the exhaustion.
Want to create content that actually resonates? When you lead with what naturally lights you up instead of what you think you "should" talk about, your audience feels that authenticity and engages more deeply.
Here’s what I know: Sustainable creation comes from connection, not collection. Quality over quantity. Purpose over pressure.
And that's exactly why you’re invited to our asynchronous March Planning Party! 🎉
➡️ Part 1: Practical Planning
Follow along below for my guide to a clear, actionable content planning approach that balances strategy with simplicity. I call it the 3P Content Planning Framework:
1. PULSE: Map your natural energy patterns and audience needs for March
2. PLAN: Identify your core conversation territories for the month
3. PRODUCE: Create your sustainable content system
➡️ Part 2: Problem Solving
Pull up a seat in my editorial office (aka, the comments below)…and ask me anything!
Have a question about managing your content? Facing friction in some aspect of your workflow? Unsure about an upcoming headline? Drop your question here anytime this week.
And then … look around! If you can answer someone else’s question, jump in. Showing up online can feel lonely—but it doesn’t have to. In fact, you’re not alone because you’re here!!
So ask and answer away. I’ll see you in there! ⚡️
This monthly Planing Party is included with your membership at The Content Brief. Not a member yet? Join us to get access to all our planning parties, frameworks and community support.
Finally, remember that the most valuable content comes from the intersection of what energizes you and what serves your community. Let's find that sweet spot together.
Looking forward to planning with you!
Rooting for you, always.