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This post is part of a special 5-day event for members—the Done in Days: Content System Sprint! By the end of this week, you’ll have a working content system—a complete content command center to house your workflow and turn your method into momentum. 🪄 Find each day here.
Welcome to Day 3 of our sustainable content system setup! 🎉
How's it going so far? By now, you've clarified your content direction and identified your core content pillars. Those are huge steps toward bringing more intention to your content creation. ✨
Today we're tackling something that trips up even the most organized creators: figuring out exactly what to create and how to balance different types of content. You know that feeling when you sit down to create and think, "What should I make today?" (Only to then spend 45 minutes scrolling social media for "inspiration"?) Yeah, we're putting an end to that.
➡️ Think of your content mix like a really good playlist. You don't want every song to sound exactly the same, right? Too many ballads gets boring. Too many high-energy tracks gets exhausting. The magic happens when you find that perfect balance that keeps people engaged while showcasing your range.
Quick reminder on how this works:
Over these five days, I’ll show up like this in your inbox with short, impactful tasks to help you build a content system that works with your natural creative flow, captures your best ideas and helps you create consistently without the overwhelm.
You can DIY your own content system as we go in whatever project management tool you prefer, or you can skip right on ahead and grab my done-for-you template. It’s normally $57 but available for $37 during this week’s content sprint! (Want to see inside? Get the full tour here.)
Not a member of The Content Brief? What are you waiting for? Join us and go from frazzled content creator to confident conversation leader, starting with this Done in Days: Content System Sprint!