[Day 2] Create structure with content pillars
Done in Days: Content System Sprint
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This post is part of a special 5-day event for members—the Done in Days: Content System Sprint! By the end of this week, you’ll have a working content system—a complete content command center to house your workflow and turn your method into momentum. 🪄 Find each day here.
Welcome back! How did you feel after completing Day 1?
Getting clear on your content direction is such a powerful first step. Today we're building on that foundation to develop something I'm really excited about—your content pillars.
Think of content pillars as the main themes defining your body of work. They're like the load-bearing walls of your content house—they give structure and support to everything you create while leaving plenty of room to decorate however you want! 🖼️
By the end of today, you'll have 3-5 clear pillars that will make content creation so much easier. No more staring at a blank screen wondering "what should I write about?" Your pillars will be there to guide you.
Quick reminder on how this works:
Over these five days, I’ll show up like this in your inbox with short, impactful tasks to help you build a content system that works with your natural creative flow, captures your best ideas and helps you create consistently without the overwhelm.
You can DIY your own content system as we go in whatever project management tool you prefer, or you can skip right on ahead and grab my done-for-you template. It’s normally $57 but available for $37 during this week’s content sprint! (Want to see inside? Get the full tour here.)
Not a member of The Content Brief? What are you waiting for? Join us and go from frazzled content creator to confident conversation leader, starting with this Done in Days: Content System Sprint!
